WIN Home Inspection Franchise Taps Blair Dufresne for New Role as Marketing Manager
Dufresne will offer direct support to WIN Home Inspection franchise owners
Blair Dufresne, a familiar face at the WIN Home Inspection franchise, has been named to the new position of Marketing Manager.
Blair was previously WIN’s Franchise Administration Manager, but she took a break after the birth of her son in 2012. Her appointment comes after a two-year period of double-digit growth at WIN.
“We are thrilled to welcome Blair back to WIN Home Inspection, and she couldn’t be coming back at a better time,” says Director of Marketing Jimmy Rocchetta. “We are growing at a rapid rate, and in turn, we’re investing more in our Strategic-Partners. Blair’s understanding of the franchise, coupled with her professional background in finance, business and marketing operations, will once again be a great asset to the WIN Home Inspection franchise network.”
Blair has an MBA from Middle Tennessee State University. Before her time at WIN, she worked with the ServiceMaster franchise. She will work alongside the WIN executive team at WIN headquarters in Madison, AL and focus on direct support of nearly 180 WIN Strategic Partners and their franchised locations across the country. Blair will also help manage WIN marketing initiatives, vendor partnerships and be responsible for various organizational marketing standard operating practices and functions.
“I’m thrilled to be back at WIN doing what I love,” Blair says. “I missed the camaraderie and the business model WIN has perfected. I look forward to again working with like-minded, driven individuals and being proactive in my outreach with current Strategic-Partners, as well as potential franchisees interested in the company.
“I love working with individuals who have the passion to launch their own WIN Home Inspection franchise,” Dufresne adds. “They are willing to take risks to make their dreams of business ownership come true. It’s really an honor to support them.”
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